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Web 2.0 Marketing - How To Combine Social Networking With Podcasting For Massive Profits!
June 3, 2008 |
Many potential customers join social networking sites in order to find others with similar interests. Usually, they will use their personal free time in order to take part in social network offerings. As a result, many of these people will simply be looking for some form of entertainment, or things that will help them relax after a hard day. Unfortunately, the last thing they will want to do is watch one sales pitch after another.
As a social networking podcaster, you can still do a great deal to promote your products. Among other things, podcasts make it very easy for you to insert promotional content without making it look like a commercial. This may include simply putting a link beneath the podcast view screen that will allow viewers to visit your site and review the products.
Social networking podcasting is also the perfect place to educate your audience. Typically, you will have competitors that sell products similar to yours, as well as unrelated items that people are more inclined to spend money on. If you include some kind of money saving tip on a competing item in your podcast, the person may be more inclined to buy your product. As an example, if you are selling kitchen gadgets, it may be worthwhile to launch podcasts that help people save money on food.
Today, many marketers are trying to take advantage of social networking in order to promote their products. At the same time, few realize that a potential customer can spot an advertisement before they even click on a link. Because social networking time tends to be the viewers personal relaxation time, you may find that they will steer clear of obvious advertisements. That said, carefully designed podcasts that address the needs of your viewers can still help you advertise in a way that is not obvious.
Fabian Tan is a well-known Internet Marketing expert and the author of the popular 51-page Report:
“Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!”
Head over to http://www.MurderYourJob.com to get your FREE copy now before it’s gone!
Tags: internet marketing, Podcasting, Social Media, social networking, web 2.0 marketing
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