Article marketing is one of the most effective Internet marketing strategies that you can implement for massive free targeted web traffic. So much is written on the importance of good article content. While this is true, the importance of writing effective article titles is greatly overlooked.

One of the most important factors in achieving a high ranking in the search engines is developing a good article title. The search engines take great consideration as to what text is written in the title link. Just like when you optimize your web pages on your website, articles work in the same manner. There are a few differences however.

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