Jul

1

Pick the Right Price Tests and Profit Greatly!

July 1, 2008 | Leave a Comment

Price tests can create more problems than benefits unless you evaluate potential drawbacks in advance. This article poses questions to help you check for those issues.

You want to earn more money and are convinced that a different pricing structure would help. But you don’t want to make a costly mistake. A good approach is to do a test. But you have many ideas to test. Which ones should you do?

These questions are designed to make it simpler for you to think about your choices of which pricing structure tests to run.

This is a preview of Pick the Right Price Tests and Profit Greatly!. Read the full post (566 words, estimated 2:16 mins reading time)

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Apr

4

Where Does Your Brand Stand?

April 4, 2008 | Leave a Comment

What is your brand’s ranking among others

In order for your business to stand out, you need to first
look at your present brand positioning. Where you stand in terms of your brand
recognition can be your means to boost sales and be ahead of your competition.
Your brand positioning is your key in making your business a significant mover
in your industry.

 

So what is brand positioning? And where does your brand
stand in your market?

 

This is a preview of Where Does Your Brand Stand?. Read the full post (498 words, estimated 1:60 mins reading time)

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