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- Are YOUR customers YOUR business?
- It All Starts with a Helping Hand: Hurricane Katrina Disaster Relief
- Are YOUR customers YOUR business?
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Jun
5
A group of digital media files spread over the Net using syndication feeds for playback is called as Podcasts. The users download the content into multiple programs which they later view on their home computer or portable media device.
The precedent for this medium was set by YouTube which enjoys nearly 200 million hits per day. The spread of podcast as a business tool has been phenomenal and podcasts for online business today is almost a rage. Using podcast for online business, one can broadcast any idea and even professionally record a full length commercial as a marketing tool.
Jun
5
Podcasting - What Makes A Killer Podcast?
June 5, 2008 | Leave a Comment
If you are considering podcasting for online business, it is essential to understand the various attributes of a good podcast. The quality of your podcast will largely determine the success with which you are able to use podcasting for online business. Content, Sound quality and hosting are the three major attributes which will influence the quality of your podcast for online business.
Jun
5
Viral Podcasting - How To Create A Bank Filling Viral Podcasting Campaign
June 5, 2008 | Leave a Comment
Even though viral podcasting is not so different from email or other viral campaigns, there are some guidelines to keep in mind. Because podcasting for marketing purposes is still somewhat novel, you should be able to launch a successful campaign. That said, as more business owners use this method, you may need to do what you can to make sure that you can establish a reputation as a reputable source of content.
Provide Informative Content
Jun
3
Web 2.0 Marketing - How To Combine Social Networking With Podcasting For Massive Profits!
June 3, 2008 | Leave a Comment
Many potential customers join social networking sites in order to find others with similar interests. Usually, they will use their personal free time in order to take part in social network offerings. As a result, many of these people will simply be looking for some form of entertainment, or things that will help them relax after a hard day. Unfortunately, the last thing they will want to do is watch one sales pitch after another.
Jun
3
As you may be aware, infomercials for television can be fairly expensive to produce. That said, many business owners create them in the hopes that large numbers of viewers will buy their products. If you create infomercials using podcasting technologies, you will find that it is much less expensive.
When creating an infomercial for podcasting, you will not be limited to the constraints of TV network timing. Therefore, if you want to have three short infomercials to cover three aspects of your product, you will not have to try and cram them into one longer film. At the same time, you can also insert different ads or slogans into each podcast to see which one is the most effective. Consider that when you create infomercials for TV, they will insert commercials from other businesses. On the other hand, you can use your podcast exclusively for your own products.
May
13
I am sure that by now you must have heard a about a technology called podcasting. This is an extremely efficient way that you can broadcast your message to the public.
In this article I would like to go over some very good ways that you can make the most of this technology.
1) Make sure that you have good quality sound
I know that in the past I have often tried to listen to a podcast only to be disappointed by the very low quality sound. This made it extremely difficult to listen to. Ensure that your recording is of a very high quality sound. This will attract more readers and also improve your conversion if you are marketing a product.
Dec
26
3 Keys To Make More Money With Podcasting
December 26, 2007 | Leave a Comment
Podcasting is one of the favorite new ways to get information out to the public. These days you can catch everything from the latest musical and stage performances to stockholder meetings and more. Here are 3 keys to lucrative podcasting for your business or organization.
Key 1: Use a Good Recording
Nothing irritates people more than listening to low quality recordings, whether it’s music or human speech. Make sure you have a good, professionally-recorded piece before you prepare it for publishing. Lucrative podcasting depends on good information–the quality of your podcast reflects the quality of your business, and you want to show your best side here.
Dec
21
Make Your Own Podcast - Selecting The Right Format
December 21, 2007 | Leave a Comment
You may have a great topic for your podcast, and great content, but for a podcast to be its best, you should come up with a specific format for your show and, for the most part, stick to it.
There are many things that make up the format of a podcast. The two that I’ll cover in this article are the parts, or segments that make up a podcast, and the style you decide upon.
Segments: If you listen to a radio show you’ll often hear news at the top of the hour, then sports, then weather, back into music for a several minutes, then a commercial break, a listener’s phone call, back into music, etc.
